Alcohol is one of the UK's number one substances to indulge in and it's causing huge effects across the country, not only for the drinkers. My project is inspired by my mother, who has been an alcoholic for the last 5 years. 'Ban alcohol advertising before it destroys another generation' is a homage to every single person affected by drinking and asking for help when it comes to the UK's alcohol advertising strategies. This project is targeted at a mass audience, campaigning for the banishment of alcohol to promote a healthy lifestyle in the UK.
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